Every piece of content you and your business make should have a connection to capital, whether that's financial capital, relational capital, social capital.
All of your content should be connected to the growth and development of your larger mission.
CLINT GREENLEAF
Clint is the Founder and CEO of Content Capital, based in Austin, Texas. He started, built and sold three companies - Greenleaf Book Group, HomePlate Peanut Buter and Bambino Balls. Clint also manages a children's book franchise that teaches kids about money called Pigs and Bricks (www.pigsandbricks.com) and a non-profit Tree Neutral (www.treeneutral.com).
Clint is a CPA and sits on the board of three publishing companies and a community bank. He has been a regular guest host on Fox Business Network and has been featured in the Wall Street Journal, Inc. magazine, Fox, CNBC, CNN, MSNBC, Fortune, Forbes and Entrepreneur among others. Clint is a NACD Governance Fellow, NACD Director Certified, and he speaks about personal finance and entrepreneurship across the country and internationally at conferences, seminars and schools.
WHITNEY GOSSETT
Whitney graduated from Vanderbilt University as an Engage Scholar with a BA in Religious Studies and African American Diaspora Studies. She started her career in the content space working for a successful entertainer, Rascal Flatts, learning the behind-the-scenes business of a major music brand.
After that, she joined the Fedd Agency, a literary and entertainment agency, where she represented over 200 authors and 25 New York Times Best-Sellers, including Tim Tebow, Governor Greg Abbott, Juday Smith, Eva Shockey, Emily Maynard and Eric Metaxas.
With a management and marketing mindset, she believes in taking a holistic approach to publishing and strategically using content to strengthen the larger message of a brand.
CASEY HELMICK
Casey is an expert in the podcasting space. He works alongside top voices of culture bringing clarity and vision to their communication.
He started out by developing social media and digital channels that took leaders' short, yet powerful, thoughts and built audiences from small to millions of engaged readers.
As technology shifted, his focus expanded to full content development of podcasts. He currently produces podcasts that reach 3mm+ listeners/viewers monthly. He has a firm commitment to content development and content marketing and strategizing.
