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You Need Proof For Your Personas | The Sterling Woods Group

You Need Proof for Your Personas

Does this sound familiar? The leadership team calls a meeting to discuss buyer personas. Everyone sits around the boardroom table, tossing out ideas about what

The Pros and Cons of Intrapreneurship | Terry Jones | CEO Campfire Chat

The Pros and Cons of Intrapreneurship

Terry Jones has had a storied career. The founder of two billion-dollar companies, he’s now a successful speaker, author, and venture capitalist. When asked about