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How to Utilize Your Data That’s Gathering Dust
I hate waste. When I buy a book, I finish it—even if it stinks. When a restaurant serves a so-so meal, I still clean my

Investing in Data Analytics
As you’ve probably figured out by now, we’re huge proponents of the value of investing in data analytics. Good data can help you develop new

What Digital Can Do for Your Customer Experience
Today’s business owners understand the challenges inherent in operating a company in the digital world. You compete not just with the store down the street,

Force #4: Measure and Experiment
In 2018, we published a book entitled A Member Is Worth a Thousand Visitors. The book is anchored by a discussion of the five forces

Shifting to Digital: 5 Ways to Make Change Easier For Your Team
The constantly-evolving digital landscape means that businesses across industries are experiencing seismic shifts. Business models are being challenged, disruptive startups are snapping up market share,

Force #5: Create Bandwidth
In 2018, we published a book entitled A Member Is Worth a Thousand Visitors. The book is anchored by a discussion of the five forces