Month: September 2017

2017 Digital Advertising Trends from comScore | The Sterling Woods Group

Implications for Publishers: comScore’s Top 10 Trends in Digital Report

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Recently, comScore released its 2017 Top 10 Burning Issues in Digital Report. Their findings shed light on the issues and trends that are changing the way media buyers and sellers evaluate digital. While we recommend exploring the whole report, of the 10 trends, these are the three that have the greatest impact on the publishing …

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Who Owns the Internet? Not Online Publishers, Says Elizabeth Kolbert at The New Yorker | The Sterling Woods Group

Who Owns the Internet? Not Online Publishers, Says The New Yorker

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Last month, one of my clients shared this article with me from The New Yorker called, “Who Owns the Internet?”. It’s a fascinating analysis of how Big Tech’s — Google’s, Amazon’s, Facebook’s, and Apple’s — monopoly over the digital world is impacting our culture: from music to news to political races. In the end, the …

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