2017 Digital Advertising Trends from comScore | The Sterling Woods Group

Implications for Publishers: comScore’s Top 10 Trends in Digital Report

Recently, comScore released its 2017 Top 10 Burning Issues in Digital Report. Their findings shed light on the issues and trends that are changing the way media buyers and sellers evaluate digital. While we recommend exploring the whole report, of the 10 trends, these are the three that have the greatest impact on the publishing …

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