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Digital Media Takeaways from Pew Research Center’s Study on E-Commerce
How much online shopping did you do last year? Do you lean towards brick-and-mortar purchases, or do you occasionally use the Amazon app on your
Content Monetization Strategy: How Results-Driven is Your Content?
Does your content inform or educate? What’s the difference, and why does it matter? Passive content, or content that is meant to inform, helps to
Predictive Analytics & You: How to Make Data Work for Online Publishers
The predictive analytics market is growing at a torrid pace, and there’s no sign of stopping. It’s expected to continue at the rate of about
Payments: 5 Ways to Stop Leaking Money
Protect Your Renewal Revenue Companies with subscription-based businesses often unnecessarily lose money because their payment processing practices are not robust enough to support their business.
The State of Niche Media: 6 Perspectives from the Super Niche Conference
Recently, the folks at Niche Media held their first “Super Niche” Conference in Charlotte, NC. These are always great events to take the pulse of
Digital Ads Up 16% — But You Won’t Reap the Rewards
According to eMarketer’s latest forecast, US digital ad spending will reach $83 billion in 2017, representing an increase of 15.9%. For publishers focused on monetization,