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Why Evergreen Content Is Key to Monetization
‘Tis the season for evergreen trees, but this article is about evergreen content. The lifeblood of digital publishers is traffic. Online searches, social sharing, and

Digital Publishing and the Internet of Things: A New Era for Content
First there was the Internet, then came mobile. Are you wondering how the “Internet of Things” will disrupt the media industry? The Internet of Things

Find 600,000 Digital Users in 3 Years
An Interview with DataCamp Co-Founder, Martijn Theuwissen How did DataCamp, creators an interactive online learning platform with data science content, grow their user base to

Digital Trends: An MPA Interview with The Sterling Woods Group
Digital trends include diversification of digital revenue streams, charging for premium content, and continued challenges with the ad model Rob Ristagno, CEO of The Sterling

What Publishers Can Learn from Content Marketing Institute’s 2017 Survey
The State of Content Marketing – Content Marketing Institute’s 2017 Survey If you’re not sure what Content Marketing is, stop everything and read this article!

Three Trends in Niche Digital Media
Last week, the 8th Annual Niche Digital Conference was held in Denver. These events are always good for learning about the latest trends and networking