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Devise a New Way to Access Growth Capital | CEO Campfire Chat | Billy Libby | The Sterling Woods Group

Devise a New Way to Access Growth Capital

The traditional venture capital model has been around for years. Unproven startups raise rounds of financing in exchange for equity in their company. Eventually, they

You Need Proof For Your Personas | The Sterling Woods Group

You Need Proof for Your Personas

Does this sound familiar? The leadership team calls a meeting to discuss buyer personas. Everyone sits around the boardroom table, tossing out ideas about what