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Building a New Brand to Take on the Industry Titans
David Friend is a serial entrepreneur. After a brief stint in corporate America following college, David realized that the traditional, prescripted path was not for

Fostering Organizational Growth and Change in Uncertain Times
One of the hardest things to do is move forward with certainty in new and scary situations. It’s a feeling many experienced firsthand in 2020,

Driving Growth by Identifying the Root Cause of Customers’ Pain
John Campbell, CEO of Cambium Learning Group, believes that the American education system is fundamentally flawed. Our students and teachers are not respected, taken care

How to Unlock Growth Through Listening
Zvia Schoenberg is passionate about education. She credits her interest in the field to her own experience as a student in Philadelphia at one of

How to Identify and Serve Your Niche
As a smart, ambitious business owner, it can be tempting to try to tackle every problem in your industry. You may be adept at identifying

Simple Steps to Accelerate Your Marketing Strategy
Jason Davis is passionate about the promise of data science and analytics. He went to school for it, earning a BS in computer science and