Our Events Are Cancelled. What Do We Do Now? | The Sterling Woods Group

Our Events Are Cancelled. What Do We Do Now?

According to a 2019 survey from Bizzabo, most marketing departments spend nearly a quarter of their budgets on events. Now, with most events being cancelled, marketers are in a bind. What is the best way to reallocate those funds? Do you pivot to a virtual event, or redirect the money to an entirely different marketing …

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