How do you know what your customers need? And how do you create offerings that really address their pain points? These questions can feel overwhelming on a good day. In times of upheaval, when your customers’ needs are shifting, these questions can feel impossible. But leaders who have uncovered the power of data understand that …
Using Customer Data and Experimentation to Build a Winning Strategy Read More »
In 2018, we published a book entitled A Member Is Worth a Thousand Visitors. The book is anchored by a discussion of the five forces of online revenue growth through focusing on your best end users. My team and I identified these forces over two and a half years through hands-on experiments with our clients, …
In 2018, we published a book entitled A Member Is Worth a Thousand Visitors. The book is anchored by a discussion of the five forces of online revenue growth through focusing on your best end users. My team and I identified these forces over two and a half years through hands-on experiments with our clients, …
The start of a new year offers a clean slate: a chance to evaluate where you stand, and what you can do to grow over the next twelve months and beyond. But the digital landscape is ever-changing, and with dozens upon dozens of trends to watch, it can be difficult to know where and how …
These 7 Strategy Questions Will Help You Set Goals for 2019 Read More »
This Spring, I’ll be publishing a new book entitled A Member Is Worth a Thousand Visitors: A Proven Method For Making More Money Online. The book is anchored by a discussion of the five forces of online revenue growth through memberships. My team and I identified these forces over the past two and a half …
The Right Way to Use Technology to Maximize Online Revenue Growth Read More »
