Rapid, reliable revenue growth for middle-market firms

Middle-market C-level executives, we know time and resources are limited, expectations are high, and failure is not an option. We help you achieve the rapid growth your board demands. 

We work with senior executives of leading middle-market firms to harness their existing resources to drive rapid revenue growth. Using our proprietary market research techniques, advanced data science algorithms and operational expertise, we’ll uncover powerful insights hidden within your existing data about your best customers to turbocharge your sales and marketing strategies. 

Data insights in action

We build and help implement low-risk, high-reward go-to-market strategies that are grounded in data. Our Scout methodology drives double or even triple-digit revenue and EBITDA growth.

We’re an elite management consulting firm with one main difference: we prioritize getting to market quickly and delivering outcomes over producing impressive slide decks. 

Vistage logo
Diversified Communications logo

Business growth, amplified by the power of data

All of our strategies are grounded in robust data science. We have a secret “recipe” for getting to market quickly. Our proprietary software, RCP (pronounced “recipe”), enables us to conduct analyses in a fraction of the time it would take a typical consultancy. We then roll up our sleeves alongside you to pilot and scale these new strategies immediately.

We are seasoned operators, so when it comes time to execute, you get help from professionals who have been in the trenches, not just people who provide analysis. 

When to call us

We help middle-market companies in need of:

  • A trusted Interim Chief Marketing/Revenue/Commercial Officer
  • Extra leverage for the CEO who wants to double-down on organic growth but doesn’t have the time to drive this by him or herself
  • A credible outsider who can drive change and break through inertia
  • A reliable 100 Day Plan with implementation support (typical after an acquisition or C-Level turnover)

Sample use cases

Maximize profit per customer
We’ll help you boost upsells with next product to buy models, enhance retention and repeat buying with churn modeling and survival analysis, and expand margins through higher average pricing resulting from price modeling and segmentation.

Accelerate customer acquisition at a lower CPA
Target high-value prospects and waste less time and money on low-quality ones using segmentation powered by k-means clustering. Put your best resources against the biggest opportunities and migrate lower margin sales to less costly channels with lead scoring models.

Improve your leads
We’ll help you target the right market segments to discover and convert the most high-value customers.

Shorten your sales cycle
Our team will work hand-in-hand with your company leadership to optimize your playbook and the resources you deploy to drive more sales, faster.

Maximize the lifetime value of your best customers
We don’t just uncover your highest–value customers, we leverage our data to encourage them to buy more and stick around longer.

Convert qualified leads, faster
Using insights from the data we uncover, our team will work hand-in-hand with yours to optimize your funnel in order to reduce your sales cycle and achieve more rapid results.

Improve customer loyalty and lifetime value
Once we pinpoint your best customers, we’ll help you maximize their lifetime value and discover more high-value customers just like them to drive reliable organic growth

What Our Clients Are Saying

“Sterling Woods has allowed us to gain a deeper understanding of our customers through their rigorous analytical approach and provided us with a blueprint for future growth and success. In just a few months, we have been able to enjoy revenue growth with one of our key products.”
Vistage logo
Heather Jablow
Director of Marketing, Vistage Worldwide
“If given the chance to wind back the clock, and now knowing what I know about working with Sterling Woods, I would certainly hire them again without hesitation. It has been a great experience of working alongside them and learning from them over the last year.”
Brad Ring
CEO, Battenkill Media
“I had the pleasure of working with Sterling Woods following the departure of our CMO. They used an in-depth, data- driven approach to adjust our marketing and sales efforts. I highly recommend working with Sterling Woods if you’re looking for a strategic partner to take your company to the next level.”
Peter Madden
COO, Madavor Media